We originally built Ribbn to power our own secondhand shop in Stockholm—ReRobe.
The beginning.
Vendela Ragnarsson and Joshua Beach build a mobile app to digitize the selling process for their physical secondhand store, ReRobe.
Idea validated.
Vendela pitches our technology on Draknästet (Sweden's Shark Tank). Other resale entrepreneurs reach out to license our software.
Proof of concept.
The first version of our e-commerce platform goes live for ReRobe and fully powers its operations, generating more than $500K in revenue.
Product launch.
Our core team is assembled and Ribbn officially begins powering other resale entrepreneurs' businesses across the globe.
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